Patient voice & awareness video
Patient voice & awareness video
the big idea
Video art direction
illustration
typography
Brief:
Take CSL's patient case studies and output an informative piece that reminds HCPs about the risks and impact Secondary Infectious Disease (SID) has on quality of life for people with cancer.
Outcome:
An emotive, engaging and informative video that shares real patient stories. Each voice uses a different animation style to highlight unique people and their struggles. The videos storytelling qualities were extremely well received and this was an enjoyable job to work on.